FINAL STUDY CASE FOR-P3(Blood Guide)

Open publication - Free publishing - More graphic design

sketches for P3 visual explanation project

blood action guide

photo realistic project

The Project Statement-visual explanation illustration

The Project Statement-Blood Action Guide

1. Background

What is the background for this intervention? Why are you doing it?
The illustration is about the different blood type people may have different action when they facing to the different situations.

2. Target Audiences

Who do you want to reach with your communication? Be specific.

I think the audience will be people interested their blood types. 

3. Objectives

What do you want your target audience to do after they hear, watch, or experience this communication?

Let people have a opinion about their blood using a funny and joy way.

4. Obstacles

What beliefs, cultural practices, pressures, and misinformation stand between your audience and the

desired objectives?

In the USA not everyone knows their blood type. This is the biggest issue.

5. Key Benefit

Select one single benefit that the audience will experience upon reading the objective(s) you have set.

Let more people understand the connection between their personalty and their blood type.
6. Support Statements/ Reasons Why

These are the reasons why the key benefit outweighs the obstacles and the reasons that what you are promoting is beneficial. These reasons often become messages.
I think this is really interesting people. In the Western culture,people usually interested astrology more than their blood type. However, Can Blood Type Determine Your Personality? Yes. I would like to introduce it.

7. Tone

What feeling should your communication have? Should it be authoritative, light, or emotional? Pick a tone.

The tone will be very colorful and warm feeling. 
8.  Media

What channel(s) or form will the communication take?  Television? Radio? Newspaper? Poster? Pointof-purchase? Flyer? All of the above?

The illustration can be sale to a magazine. COVER

9.  Creative Considerations

Is there anything else the creative people should know? Will it be in more than one language? Should they make sure that all nationalities are represented.

English. The target audience is Western people.

PROJECT2 IDEAS

when different blood type people facing the earthquake.





When 12types zodiac people falling in love. illustration.

First off, each zodiac sign is assigned a planet, or ruler with specific traits for each planet.  The relationships of the planets to zodiac traits is complex, with big differences in outcome based on where the plant was at the time of birth.  Note that two signs (Pisces and Scorpio) have two ruling planets.  This is because the relatively modern discoveries of Neptune and Pluto had to be worked into the mix.  A brief description of the meanings, both good and bad, are as  follows:

Sun - (Leo) The sun is the ruler of all the other plants.  It is the giver of life.  It represents the essence of self.  This can good, bringing fame and wealth, or it can be bad, bringing pessimism or poverty.  It is the most important planet in the zodiac.

Moon - (Cancer) The moon represents the inner self, intuition, and subconscious mind.  The moon can be a powerfully good force, but can also be an unstable, detrimental force particularly regarding the mind and thought processes, as alluded to in the term "lunatic." 

Mercury - (Gemini, Virgo) A fast, restless planet that is connected with intellect and communication.  It can mean great communication and "mercurial success", or it can mean trickery and lies. 

Venus - (Taurus, Libra) As most of us already know, Venus rules love, beauty, attraction, and possessions.  It can mean refinement and culture, or it can succumb to idleness and promiscuity

Mars - (Aries, Scorpio) Mars is connected with energy and action.  When controlled, it can mean steady progress towards the top through positive action, or it can mean violence and uncontrolled, impulsive energy. 

Jupiter - (Sagittarius, Pisces) As the biggest planet-type entity in the solar system, Jupiter is associated with luck, wealth, wisdom, and generosity.  Alternatively, it can also be associated with excessiveness, greed, lies, and selfishness.

Saturn - (Capricorn, Aquarius) Discipline and responsibility are the by-words for Saturn.  In the good sense, a Saturn influence can mean fidelity in marriage, ambition, and success.  Poorly influenced, it can mean inflexibility, selfishness, and lack of humor.

Uranus - (Aquarius) Things that are unexpected will happen with a Uranus influence.  Those with favorable aspects are independent and inventive, but under unfavorable aspects can be eccentric, stiff, and unreliable.

Neptune - (Pisces) Spirituality, psychic ability, and intuition are hallmarks of those influenced by Neptune.  However, if the influence is negative, expect deception, illusion, and secrets.

Pluto - (Scorpio) When favorable, the influence of Pluto can mean regeneration, rebuilding, and transformation.  Under unfavorable influence, Pluto can mean destruction and chaos. 

1.how to use chinese brush?

Chinese Brush First, there is the Chinese brush.  Though similar to the brush used for watercolor painting in the West, it has a finer tip suitable for dealing with a wide range of subjects and for producing the variations in line required by different styles. Since the materials used for calligraphy and painting are essentially the same, developments in calligraphic styles and techniques can also be used in painting.

• Brush Techniques and Strokes

The ancients used the expression yu pi yu mo(to  have brush, to have ink).  These show the significance of the meaning for the two terms pi(brush) and mo(ink).

The brush techniques so much emphasized in Chinese painting include not only line drawing but also the stylized expressions of shade and texture (cunfa) and the dotting methods(dianfa) used mainly to differentiate trees and plants and also for simple embellishment.

The brush strokes give the painting rhythm and beauty and depict the subject's outward and inner qualities.  At the same time, they reveal the individuality and style of the painter himself. 

Type of Painting Brushes:

• Hsieh chao pi: Crab claw brush, large and small sizes
• Hua jan pi: brush for painting flowers
• Lan yu chu pi: brush for painting orchids and bamboo

2. 2
   
   

    Soak it in a cup of water.
   Soak it in a cup of water.
3. 3
   
   

    Take the brush out when it is soft.
   Take the brush out when it is soft.
4. 4
   
   

    Hold the brush in your right or left hand.
   Hold the brush in your right or left hand. Holding the brush higher creates weaker, softer strokes while holding closer to the bristles create solid, more defined strokes.
5. 5
   
   

    Use your ring finger, middle finger and thumb to hold the brush.
   Use your ring finger, middle finger and thumb to hold the brush.
6. 6
   
   

    Keep your elbow above the table.
   Keep your elbow above the table.
7. 7
   Dip the ink stick in water and grind against the ink stone until the ink has an oily consistency. See how to grind ink.
8. 8
   Bottled ink: Pour ink into the ink stone.
9. 9
   Begin writing characters, tilting the brush using the fingers, not the hands. Tilting the brush can add certain effects to the character that may or may not be desirable.

2. peking opera introduce
http://www.chinaodysseytours.com/beijing/peking-opera-photo-tour.html

Peking opera or Beijing opera (simplified Chinese: 京剧; traditional Chinese: 京劇; pinyin:Jīngjù) is a form of traditional Chinese theatre which combines music, vocal performance, mime, dance and acrobatics. It arose in the late 18th century and became fully developed and recognized by the mid-19th century.^[1] The form was extremely popular in the Qing Dynasty court and has come to be regarded as one of the cultural treasures of China.^[2] Major performance troupes are based in Beijing and Tianjin in the north, and Shanghai in the south.^[3] The art form is also preserved in Taiwan, where it is known as Guoju (國劇; pinyin: Guójù). It has also spread to other countries such as the United States and Japan.^[4]

Peking opera features four main types of performers. Performing troupes often have several of each variety, as well as numerous secondary and tertiary performers. With their elaborate and colorful costumes, performers are the only focal points on Peking opera's characteristically sparse stage. They utilize the skills of speech, song, dance, and combat in movements that are symbolic and suggestive, rather than realistic. Above all else, the skill of performers is evaluated according to the beauty of their movements. Performers also adhere to a variety of stylistic conventions that help audiences navigate the plot of the production.^[5] The layers of meaning within each movement must be expressed in time with music. The music of Peking opera can be divided into the Xipi and Erhuang styles. Melodies include arias, fixed-tune melodies, and percussionpatterns.^[6] The repertoire of Peking opera includes over 1,400 works, which are based on Chinese history, folklore, and, increasingly, contemporary life.^[7]

Peking opera was denounced as 'feudalistic' and 'bourgeoise' during the Cultural Revolution, and replaced with the eight revolutionary model operas as a means of propaganda and indoctrination^[8]After the Cultural Revolution, these transformations were largely undone. In recent years, Peking opera has attempted numerous reforms in response to sagging audience numbers. These reforms, which include improving performance quality, adapting new performance elements, and performing new and original plays, have met with mixed success.

Peking (Beijing) Opera Photo Tour

Known as the national opera of China, Peking (Beijing) Opera is the most influential and representative of all the operas in China, and one of the three main theatrical systems in the world. Based upon traditional Anhui Opera, Peking (Beijing) Opera has also adopted repertoire, music and performing techniques from Kun Opera and Qingqiang Opera as well as traditional folk tunes. It took the best from each style and eventually formed its own highly stylized music and performing techniques. Peking (Beijing) Opera is a blend of music, dance, art, acrobatics, and martial arts. With its beautiful paintings, exquisite costumes, and graceful gestures, Peking (Beijing) opera has developed into a comprehensive art. Filled with many aspects of Chinese cultural, Peking opera presents the audience with an encyclopedia of Chinese culture. Its repertoire includes historical plays, comedies, tragedies and farces. The facial makeup of Peking (Beijing) Opera highlights and exaggerates the principal features of the characters. One major characteristic of Peking (Beijing) Opera is the colors painted on the face of a character. It is vital to the understanding of a play. This is a feature unique to Chinese opera (See following pictures and interpretations).

3. How to go to the art institute of seattle (map).

visual explanations project-examples

Jigsaw Africa

By Henry Woodbury

Scale is a kind of beauty. Here Kai Krause maps out the scale of the continent of Africa in comparison to a selection of the usual suspects:

Click through for full-size map, more data, and editorial content (whose thesis I find entirely unconvincing).

I’m more intrigued by the effectiveness of the visualization as an informational device. The juxtaposition is what matters, not the “true size”. If you mapped the true size of Canada, the United States, Mexico, and Central America against the continent of North America the result would be entirely pointless.

What makes Krause’s map intriguing is the contrast between large countries and a continent comprised mostly of small ones. To make a North American map of equivalent interest I would replace the large land masses of Canada, the United States, and Mexico with numerous small countries (to reverse the conceit we could replace Central America with Madagascar — a number of small countries with one large). Thus, we learn about the size of the selected countries as well as the size of the continent.

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Filed under: Cognitive Bias, Information Design, Maps, Visual Explanation

The Key to the Masthead

By Henry Woodbury

It may not work for every web site, but it does for Flip Flop Fly Ball. I’m talking about a site masthead with more iconography than a pre-renaissance painting.

The key to the masthead is a nice example of information design in itself.

Click through to read the labels.

p.s. Flip Flop Fly Ball creator Craig Robinson has a book out. Good stuff. I’ve linked to him before.

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Filed under: Books and Articles, Charts and Graphs, Diagrams, Information Design, Sports, Visual Explanation, Web Interface Design

Small Uniform Multiples

By Henry Woodbury

The Baseball Hall of Fame’s Uniform Database offers an elegant showcase of the power of small multiples. Here is a simple example:

How 529 Plans Work

By Lisa Agustin